| Issue |
E3S Web Conf.
Volume 179, 2020
2020 International Conference on Environment and Water Resources Engineering (EWRE 2020)
|
|
|---|---|---|
| Article Number | 02097 | |
| Number of page(s) | 4 | |
| Section | Environmental and Industrial Design | |
| DOI | https://doi.org/10.1051/e3sconf/202017902097 | |
| Published online | 23 July 2020 | |
Symbol Condensation and Design of Cultural & Creative Products in Regional Cultural Context
Art and Design School, Xi’an university of Technology, 710054, China
∗ Corresponding author’s e-mail: wy2005@xaut.edu.cn
The attractiveness of cultural & creative products on spreading and “recurring” regional culture is the key to the shaping of urban culture. In this paper, starting from the differences of regional cultural contexts, we discussed the explicit culture and implied culture in cultural symbols and put forward new ideas on regional cultural context reconstruction and symbol condensation and conversion. The symbolic design of cultural & creative products in the cultural context of Spring Festival education in Xi’an was taken as an example here, and the method proposed herein was further clarified through cultural context reconstruction of “Yanta Praying” activity and symbolic design of educational & cultural products.
© The Authors, published by EDP Sciences, 2020
This is an Open Access article distributed under the terms of the Creative Commons Attribution License 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
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