Reform Difference of Chinese Women's Consumption Concept Under the Background of Computer Big Data

Beijing Institute of fashion Technology, Beijing China, 100029

Abstract

With the development of science and technology, since the ad emerging of computers, life is becoming faster and faster, and social development is becoming faster and faster. With the development of the times, big data is frequently mentioned, in this context, as well as in the context of the current promotion of national rejuvenation, more and more mention of Chinese clothing, and because the purchase of clothes is mainly women, so chinese women's clothing mention rate is the highest. Therefore, the purpose of this paper is mainly to explore the reform differences of Chinese women's consumption concept under the background of computer big data. After collecting the data by looking for the appropriate algorithm, this paper analyzes the differences between chinese women's consumption differences before and after the reform, and discusses them in order to experiment to get the data results. The experimental results show that with the development of the times, the difference of Chinese women's consumption concept is changing more and more.