| Issue |
E3S Web Conf.
Volume 291, 2021
IV International Scientific and Practical Conference “Sustainable Development and Green Growth on the Innovation Management Platform” (SDGG 2021)
|
|
|---|---|---|
| Article Number | 06002 | |
| Number of page(s) | 6 | |
| Section | Ensuring Healthy Lifestyles and Promoting Well-Being for All at All Ages | |
| DOI | https://doi.org/10.1051/e3sconf/202129106002 | |
| Published online | 19 July 2021 | |
Storytelling and its potential in the development of tourist destinations in the post-pandemic age
1 Immanuel Kant Baltic Federal University, st. Gorky, 32, 236041 Kaliningrad, Russia
2 Belgorod State National Research University, st. Pobedy, 85, 308015 Belgorod, Russia
Information obtained from any source is forgotten after three days. The exception is the one that is of particular importance and is broadcast through stories. The ongoing transformation of the needs of tourists is reflected in the diversification of the tourist offer. In this regard, storytelling has received particular relevance and development. Storytelling technologies are the process of communicating information as a result of the use of stories and legends. The article analyzes the state and development prospects of the region as an attractive tourist destination, suggests a model for promoting a regional tourist destination based on storytelling. The development and comprehensive implementation of projects, taking into account the interests of all participants, will provide an opportunity to promote and develop the territory as an attractive tourist destination, which is of paramount importance in modern socio-economic conditions.
© The Authors, published by EDP Sciences, 2021
This is an Open Access article distributed under the terms of the Creative Commons Attribution License 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
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