Building Brand Image as Beauty and Lifestyle E-Commerce (Case Study IStyle.id Branding Strategy)Agatha Febriola Marcelinus, Eflina N.F. Mona, Gabriella Sagita Putri and Nisrin HusnaE3S Web Conf., 426 (2023) 02096DOI: https://doi.org/10.1051/e3sconf/202342602096