Consumen Preference Analysis of UMM Analog Rice in Malang - IndonesiaAnas Tain, Livia Windiana, Istis Baroh, Damat Damat, Mutammimatur Rahmah and Effendi AndokoE3S Web Conf., 432 (2023) 00005DOI: https://doi.org/10.1051/e3sconf/202343200005