Understanding Consumer Preferences for Coffee in Kulon Progo’s Coffee Shops: Developing Marketing Strategies for Menoreh CoffeeCahyaningtyas Putri Suhita, Desy Setyaningrum and Kennia WikandithaE3S Web Conf., 665 (2025) 01006DOI: https://doi.org/10.1051/e3sconf/202566501006