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RFM-AR Model for Customer Segmentation using K-Means Algorithm

Ali Khumaidi, Herry Wahyono, Risanto Darmawan, Harry Dwiyana Kartika, Nuke L. Chusna and Muhammad Kaisar Fauzy

E3S Web of Conf., 465 (2023) 02005

DOI: https://doi.org/10.1051/e3sconf/202346502005

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