E3S Web of Conferences

Beauty of Energy-saving Makes You Impulsive! A Study on the Relationship between Product Aesthetics and Consumers’ Impulsive Purchase Intention

Shansheng Yang, Meihui Ji and Jingyi Wang

E3S Web Conf., 275 (2021) 02055

Published online: 21 June 2021

DOI: 10.1051/e3sconf/202127502055

Shansheng Yang

Meihui Ji

Jingyi Wang

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