| Issue |
E3S Web Conf.
Volume 275, 2021
2021 International Conference on Economic Innovation and Low-carbon Development (EILCD 2021)
|
|
|---|---|---|
| Article Number | 02063 | |
| Number of page(s) | 5 | |
| Section | Green Low-Carbon and Energy Saving and Emission Reduction Applications | |
| DOI | https://doi.org/10.1051/e3sconf/202127502063 | |
| Published online | 21 June 2021 | |
Exploring the Traditional Farming Culture and Improving the Local Cultural Confidence: Solving the Problem of Rural Tourism Homogenization
School of design, Leshan Normal University
Since the rise of rural tourism in China in the 1980s, the natural conditions have mainly been relied on to develop such tourism projects as flower appreciation, fruit picking, fishing, and farm foods focusing on agricultural sightseeing and experiencing the rural life, which has long ignored the cultural attributes of rural tourism, resulting in the serious homogenization of rural tourism. The author believes that exploring traditional farming culture and improving local cultural self-confidence are the effective ways to solve the problem of rural tourism homogenization, to achieve the general requirements of agricultural and rural development in the report of the 19th National Congress of the Communist Party of China on ‘industrial prosperity, ecological livability, rural civilization and affluent life’, and to promote rural revitalization.
© The Authors, published by EDP Sciences, 2021
This is an Open Access article distributed under the terms of the Creative Commons Attribution License 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
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