| Issue |
E3S Web Conf.
Volume 189, 2020
2020 International Conference on Agricultural Science and Technology and Food Engineering (ASTFE 2020)
|
|
|---|---|---|
| Article Number | 03002 | |
| Number of page(s) | 3 | |
| Section | Natural Resources and Environmental Studies | |
| DOI | https://doi.org/10.1051/e3sconf/202018903002 | |
| Published online | 15 September 2020 | |
Research on the Application of Western Culture in Tourism Product Image Design
Applied Science College of Jiangxi University of Science and Technology, Ganzhou, Jiangxi, China
Under the background of One Belt and One Road, western cultural factors, especially western taboo culture, should be taken into consideration in the image design of tourism products when developing tourism. Based on the principle of image positioning, this paper puts forward some preliminary suggestions in this regard.
© The Authors, published by EDP Sciences, 2020
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