| Issue |
E3S Web Conf.
Volume 214, 2020
2020 International Conference on Energy Big Data and Low-carbon Development Management (EBLDM 2020)
|
|
|---|---|---|
| Article Number | 03043 | |
| Number of page(s) | 4 | |
| Section | Digital Development and Environmental Management of Energy Supply Chain | |
| DOI | https://doi.org/10.1051/e3sconf/202021403043 | |
| Published online | 07 December 2020 | |
Innovative Teaching Reform and Practice in Strategic Management of Enterprises Based on the Context of Enterprise Diversification
1 Economics and Management Department, Lanzhou Jiaotong University, LZJTU Lanzhou, China
2 School of Management, Zhejiang University, Hangzhou, China
a chengying@mail.lzjtu.cn
b habliu@zju.edu.cn
Strategic management of Enterprise is a comprehensive course, the teaching process integrated financial management, marketing human resources management and etc. Most of the enterprises will adopt diversified management as their strategic target to make profits by the impact of globalization. How to make students participate in learning process ,then use the management methods in real business management situation, try to identify four steps in strategic management by practicing in the enterprises, establish a strategic partnership platform for teachers-enterprises-students, make a effectively improvement though learning and teaching for all of the three in the end.
© The Authors, published by EDP Sciences, 2020
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