Environmental factors of ensuring the competitiveness of construction enterprises

¹ Volodymyr Dahl East Ukrainian National University, Tsentralnyi prospect, 59-a, Severodonetsk, 93400, Ukraine
² Kharkiv National Agrarian University Named After V.V. Dokuchaiev, study KhNAU town, Dokuchaevske, Kharkiv region, Ukraine, 62483
³ O.M. Beketov Kharkiv National University of Urban Economy, Marshala Bazhanova Str. 17, 61002, Kharkiv, Ukraine

^* Corresponding author: ugodnikova16@gmail.com

Abstract

The article is devoted to certain aspects of ensuring the competitiveness of construction enterprises. In the context of the development of society, the requirements of people for the final products of construction production are significantly transformed. The processes of negative human impact on the environment are of high relevance in the world. Thus, the protection of ecology is gaining special relevance as a global priority for human development. construction, as a high-tech and resource-intensive sector of the economy, has special needs in the development of individual factors of competitiveness, taking into account the rationalization of the use of resources during construction processes, as well as at the stage of the direct operation of finished construction products. High material consumption determines additional requirements for the environmental friendliness of building materials and their rational use. These aspects are trends in the development of construction production. It is determined that the factors of competitiveness in the construction market based on the analysis of the development of construction in the leading countries of the world, it is possible to determine manufacturability, investment attractiveness, innovation. These factors have a direct relationship with the factors of ecological development, were investigated and built into the resulting diagram of the relationship between these factors, presented in the article. The regulatory and legal basis for ensuring the competitiveness of construction production, taking into account the factors of environmental safety, has been analyzed.