| Issue |
E3S Web Conf.
Volume 253, 2021
2021 International Conference on Environmental and Engineering Management (EEM 2021)
|
|
|---|---|---|
| Article Number | 02062 | |
| Number of page(s) | 5 | |
| Section | Big Data Environment Management Application and Industry Research | |
| DOI | https://doi.org/10.1051/e3sconf/202125302062 | |
| Published online | 06 May 2021 | |
Research on the Dilemma and Countermeasures of the Customer Service Management of International Freight Forwarders under the New Normal——Take Guangdong GW Company as an example
1 School of Management University of Science and Technology Macau China
2 School of Management Xinhua College of Sun Yat-sen University Guangzhou China
3 School of Management Xinhua College of Sun Yat-sen University Guangzhou China
a 605574968@qq.com
b* 15013027271@139.com
c axaqwzx@163.com
In the context of the global epidemic that has lasted for many months, international trade has been declining, and China’s economy has entered a new normal. The global international freight forwarding industry is becoming more and more competitive. Many small and medium-sized international freight forwarding companies are facing difficulties in survival. Risk of bankruptcy. This article takes the customer service management of Guangdong GW international freight forwarder as an example, analyzes the dilemma of international freight forwarder customer service management under the new normal, and proposes corresponding solutions, explores the path to improve customer service management, and enhances the core competition in the market force. Thus, in order to improve the quality of customer service of international freight forwarders, it is necessary to carry out effective management innovation from improving the professional level of customer service personnel, improving customer service management system and improving customer service performance management. This will serve as a reference for the small and medium international freight forwarding industry to enhance the company's core competitiveness.
© The Authors, published by EDP Sciences, 2021
This is an Open Access article distributed under the terms of the Creative Commons Attribution License 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
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