Issue |
E3S Web Conf.
Volume 275, 2021
2021 International Conference on Economic Innovation and Low-carbon Development (EILCD 2021)
|
|
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Article Number | 03064 | |
Number of page(s) | 4 | |
Section | Environmental Protection and Governance Innovation Technology Research | |
DOI | https://doi.org/10.1051/e3sconf/202127503064 | |
Published online | 21 June 2021 |
Research on the regional public brand of agricultural products based on block chain technology—Exploration of digital economy innovation
Business department, Shandong Polytechnic College, Jining, Shandong, China
* Corresponding author: ula_sd@163.com
Structural oversupply pushes fresh agricultural products to the buyer’s market, and the market’s demand for regional public brands of agricultural products is increasing day by day. Based on block chain technology, this paper analyzes the countermeasures for the construction of regional public brand of agricultural products, which is also an effective measure to promote digital economy innovation and accelerate the promotion of digital industrialization..
© The Authors, published by EDP Sciences, 2021
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