E3S Web Conf.
Volume 292, 20212021 2nd International Conference on New Energy Technology and Industrial Development (NETID 2021)
|Number of page(s)||6|
|Section||Environmental Sustainable Development and Industrial Transformation|
|Published online||09 September 2021|
Exploration of the Lattice Shop Environment in the Post-epidemic Era
1 Qingdao University of Technology, School Of Management Engineering, 266000 Qingdao, China
2 Qingdao University of Technology, School Of Information and Control Engineering, 266000 Qingdao, China
* Corresponding author: email@example.com
In the post epidemic era, mass entrepreneurship and innovation have become an important driving force to promote the domestic economic cycle and the domestic and international double cycle. Lattice shop has the characteristics of novelty, convenience and low threshold, which can better adapt to the new retail formats, and then build an entrepreneurial service platform. Through the analysis of macroeconomic background, taking Qingdao as an example, this paper investigates the market environment through marketing channels, market characteristics and economic scale, sums up the main factors for the construction of lattice shop location, and provides practical suggestions for the construction of lattice shop platform in this region, so as to promote the industrial innovation and development of lattice shop business model in the local market.
© The Authors, published by EDP Sciences, 2021
This is an Open Access article distributed under the terms of the Creative Commons Attribution License 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
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