Issue |
E3S Web Conf.
Volume 376, 2023
International Scientific and Practical Conference “Environmental Risks and Safety in Mechanical Engineering” (ERSME-2023)
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Article Number | 05019 | |
Number of page(s) | 6 | |
Section | V Socio-cultural, Political, Economic, and Legal Issues Related to Environmental Stewardship | |
DOI | https://doi.org/10.1051/e3sconf/202337605019 | |
Published online | 31 March 2023 |
Pricing strategy for work and services of transportation company
Russian University of Transport, 9, p. 9, Obraztsova str., 127994 Moscow, Russia
* Corresponding author: efut2012@gmail.com
Competitive pressures and economic turbulence increase the need to find new ways to maintain a stable financial position. This task is also faced by the railway transport and makes transport companies look for new markets for new works and services. The article considers the market of track structure maintenance services and reveals the factors that influence the volume of this market. The authors of the article consider the pricing policy for track structure maintenance services. Based on the analysis of competitors’ prices and the pricing policy pursued by the infrastructure directorate, an approach to the formation of the pricing strategy in this market segment is proposed.
Key words: current track maintenance / cost method of pricing / price offers / pricing strategy
© The Authors, published by EDP Sciences, 2023
This is an Open Access article distributed under the terms of the Creative Commons Attribution License 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
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