Balancing security and user experience in the evolving digital landscape

Department of Computer Science and Engineering, Saint Petersburg Electrotechnical University ”LETI”,, Saint Petersburg, Russia

^* Corresponding author: yabekeneva@etu.ru

Abstract

In today's digital landscape, the prevalence of automated threats poses a significant challenge to online security. This study addresses the evolving landscape of online security by investigating next-generation CAPTCHAs, which aim to strike a balance between heightened security and an enhanced user experience. The relentless arms race between automated threats and online security necessitates the development of innovative solutions capable of countering advanced technological threats while ensuring a seamless user experience. The primary objective of this research is to explore and evaluate the effectiveness the presented approach in enhancing online security and user satisfaction. We examine how the integration of behavioral biometrics, gamification techniques, and supplementary tools such as device fingerprinting, geolocation, and browser attributes can contribute to a more robust and user-friendly CAPTCHA experience. Our study employs a comprehensive methodology, including a thorough literature review, and data collection from diverse sources. We evaluate the authenticity of these advanced systems, taking into account their ability to adjust to ever-changing digital environments. However, challenges persist in striking the right balance between security and convenience, addressing privacy concerns, and adapting to evolving digital landscapes. These findings validate the critical importance of ongoing research and innovation technology to safeguard online platforms effectively.