Marketing tools for the digitalization of trade Irina Krasyuk, Marina Yanenko, Irina Asfondiarova, Ksenia Illarionova, Nina Katkova and R.R. Muhutdinov E3S Web of Conf., 381 (2023) 01046 Published online: 14 April 2023 DOI: 10.1051/e3sconf/202338101046