The pro-economical behaviour of households and their knowledge about changes in the energy market

Wrocław University of Science and Technology, Wybrzeże Wyspiańskiego 27, Wrocław, Poland

^* Corresponding author: edyta.ropuszynska-surma@pwr.edu.pl

Abstract

The behaviour of energy and heat consumers is an important and interesting topic. For a long time the energy market was the classical example of a monopoly. In general, households are weak partners for energy companies, but energy markets are changing all over the world. This trend is noticeable in Poland too, but it is not as strong as in Germany or other countries where renewable energy sources (RES) are very popular and widely used. So, here we investigate why the development of RES in Poland is so weak. The main aim of the paper is to highlight the key factors, especially ecological and economic ones, determining households’ decisions about installing RES in Poland. An additional aim is to present the level of energy awareness of households. We conducted a survey of Lower Silesia’s households in November and December 2015. Economic factors are the best motivators for households to install RES. Among the economic aspects, the respondents indicated potential savings and potential profits.