Issue |
E3S Web Conf.
Volume 210, 2020
Innovative Technologies in Science and Education (ITSE-2020)
|
|
---|---|---|
Article Number | 12005 | |
Number of page(s) | 10 | |
Section | Agritourism | |
DOI | https://doi.org/10.1051/e3sconf/202021012005 | |
Published online | 04 December 2020 |
Assessment of efficiency of innovative technologies in tourism
1 Vyatka State University, 36, Moskovskaya str., 610000, Kirov, Russia
2 Moscow University named after S.Yu. Witte, 12, bld.1, 2nd Kozhukhovsky passage, 115432, Moscow, Russia
3 Perm State Institute of Culture, Faculty of Cultural Studies and Socio-Cultural Technologies, 18, Gazeta Zvezda St., 614000, Perm, Russia
4 Moscow Region State University, 10A, Radio str., 105005, Moscow, Russia
* Corresponding author: burtseva_10@mail.ru
The article describes the main innovative technologies that are successfully applied today in the field of tourism. Approaches to assessing the effectiveness of innovative technologies is especially important in the system of managing the competitiveness of companies in the tourism sector. There are many methods for assessing effectiveness, both quantitative and qualitative methods. This article proposes the method for qualitative assessment of the effect of the use of innovative technologies, such as "Internet maps", which are used as a reference tool and a guide for general acquaintance with the travel area, and "Organizational resources", including electronic reservation tools and electronic payment methods., to the level of corporate image of a tourist company. The assessment is based on the use of the analysis of variance of the research data.
© The Authors, published by EDP Sciences, 2020
This is an Open Access article distributed under the terms of the Creative Commons Attribution License 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
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