Efficient value chain as a factor for reducing losses and ensuring food security

Urals State University of Economics, 8 Marta/Narodnoy Voli Str. 62/45, 620144 Ekaterinburg, Russia

^* Corresponding author: nikolaybb1@mail.ru

Abstract

The authors consider the situation in the field of losses formation in the production and circulation of fresh fruits and vegetables in the context of the effective value chain formation. Relevant aspects of research in this area were the importance of fresh fruits and vegetables in the formation of a healthy lifestyle, the lengthening and complication of supply chains associated with the expansion of sales markets and the presence of significant losses in this area. Features of fruit and vegetable production and commodity properties of fruits and vegetables, quality and safety requirements determine the need to build effective communication along a single chain, including the stages associated with the implementation of technological processes, the organization of product sales, and the stage of consumption. It is established that at each stage there are risks of food losses. The main conclusions of the authors include the presence of an integrated approach, mandatory consideration of the specifics of the product group under consideration, and compliance with the requirements of current international standards in the field of fresh fruits and vegetables circulation. The proposals include such areas as technological solutions for waste processing, use of the principles of charity and reverse logistics at the sale stage, and principles of responsibility for consumers.