E3S Web Conf.
Volume 236, 20213rd International Conference on Energy Resources and Sustainable Development (ICERSD 2020)
|Number of page(s)||5|
|Section||Green Technology Innovation and Intelligent Application of Environmental Equipment|
|Published online||09 February 2021|
The Localization Style Design Analysis of Domestic Animation The case study of Scissor Seven
Department of Art&Design Guangzhou Vocational College of Technology & Business, GuangZhou, Canton, China
Scissors Seven as a GuangZhou native animation works has won a large number of fans on the Internet, network playback volume reached 260 million, and in 2018 became the only domestic animation in the Annecy international animation film festival, in 2019,in 2020 Magnolia Award for Best Animated Screenplay at the 26th Shanghai TV Festival became the only domestic animation work award in the past five years.Further more the film became Netflix online products, The Japanese and English versions can be seen in 29 countries and 190 regions .Most of the audiences love this work and gave a good comments.
This paper will analyze the visual and auditory elements of the work around the localized style design of the film, so as to obtain the inspiration and thinking of domestic animation design.
© The Authors, published by EDP Sciences 2021
This is an Open Access article distributed under the terms of the Creative Commons Attribution License 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
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