E3S Web Conf.
Volume 237, 20213rd International Symposium on Architecture Research Frontiers and Ecological Environment (ARFEE 2020)
|Number of page(s)||6|
|Section||Ecological Environment, Urban Planning and Construction|
|Published online||09 February 2021|
Connotation Analysis on Sustainable Development Strategy of Garment Enterprises — Case Study on the Famous Brand JNBY
Fashion and Art Design Institute, Donghua University, Shanghai 200051, China
2 Department of Fiber Science & Apparel Design, College of Human Ecology, Cornell University, NY, United States
* Corresponding author: firstname.lastname@example.org
Domestic original designer brand JYBY adheres to environmental protection and social responsibility actions, and integrates sustainable development into its strategic planning. This paper mainly USES case analysis method to analyse the composition and implementation measures of JNBY’s sustainable development strategy, so as to provide experience for other garment enterprises in China to formulate sustainable development strategies.
© The Authors, published by EDP Sciences, 2021
This is an Open Access article distributed under the terms of the Creative Commons Attribution License 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
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