Issue |
E3S Web Conf.
Volume 361, 2022
3rd International Conference on Agribusiness and Rural Development (IConARD 2022)
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|
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Article Number | 01014 | |
Number of page(s) | 10 | |
Section | Agribusiness | |
DOI | https://doi.org/10.1051/e3sconf/202236101014 | |
Published online | 29 November 2022 |
Duck business development strategy in duck farming center area of Indramayu Regency, West Java Province of Indonesia
1 National Research and Innovation Agency. BJ Habibie Building, Jl. M.H. Thamrin No. 8, Kebon Sirih, Menteng, Central Jakarta City, Special Capital Region of Jakarta, Indonesia 10340
2 Indonesia Center for Agricultural Technology Assessment and Development, Ministry of Agriculture. Jl. Tentara Pelajar No. 10, Ciwaringin, Central Bogor District, Bogor City, West Java, Indonesia 16124
3 IPB University, Doctoral Degree School of Natural Resources and Environmental Management, Bogor, Indonesia
* Corresponding author: lintjehutahaean@gmail.com
Ducks are one poultry livestock that has a role as a food source for animal origin protein in meat and eggs. Indramayu Regency is one of the regions with the highest duck population in West Java Province. This study aimed to identify internal and external factors for a duck business development strategy in this area. It was conducted in Tugu Village, Sliyeg District, in 2021. This research was carried out by performing Rural Rapid Appraisal (RRA) and Focus Group Discussion (FGD) and filling out questionnaires. The implementation of RRA is carried out to identify the potential, opportunities, and problems faced in conducting duck livestock business. A SWOT analysis was used in this study by considering Strengths, Weaknesses, Opportunities, and Threats. It revealed that the duck farming business in Indramayu is a profitable business and plays an important role to support farmers’ economic activities. For duck farming businesses in this region to develop correctly, there needs to be policy support for aggressive business improvement (growth-oriented strategy). Based on the SWOT analysis results, several general policy recommendations and technical policies were obtained as strategies for developing the duck farming business in the Indramayu regency.
© The Authors, published by EDP Sciences, 2022
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