| Issue |
E3S Web Conf.
Volume 426, 2023
The 5th International Conference of Biospheric Harmony Advanced Research (ICOBAR 2023)
|
|
|---|---|---|
| Article Number | 02124 | |
| Number of page(s) | 5 | |
| Section | Innovative Management and Sustainable Society | |
| DOI | https://doi.org/10.1051/e3sconf/202342602124 | |
| Published online | 15 September 2023 | |
Entrepreneurship and Innovation: An Empirical Study in Agro-industry
1 BINUS Entrepreneurship Center, Management Department, BINUS Business School Undergraduate Program, Bina Nusantara University, Jakarta, Indonesia 11480
2 Management Study Program, Faculty of Business, Sampoerna University, Jakarta, Indonesia
3 Management Department, BINUS Business School Undergraduate Program, Bina Nusantara University, Jakarta, Indonesia 11480
* Corresponding author: d4906@binus.ac.id
As the backbone of Indonesia’s economy, micro, small, and medium enterprises (MSMEs) are the vital business to be concerned with. This study aims to determine how entrepreneurship orientation and product innovation affect agro-industry firm performance. This study used a quantitative approach with 157 respondents from MSMEs in South Sulawesi, Indonesia. The analysis used structural equation modeling (SEM) with Smart-PLS application. The results showed that entrepreneurial orientation is an important factor that affects firm performance, and product innovation mediates the relationship between entrepreneurial orientation and firm performance. The article deepens our understanding of the entrepreneurship orientation construct by examining how firm performance is positively impacted and including product innovation as a mediating factor. The results from our sample lend credence to the idea that creating entrepreneurship orientation influences firm performance directly or indirectly through product innovation. This study provides a theoretical and empirical basis on entrepreneurship and innovation in agro-industry.
© The Authors, published by EDP Sciences, 2023
This is an Open Access article distributed under the terms of the Creative Commons Attribution License 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
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