Issue |
E3S Web of Conf.
Volume 444, 2023
4th International Conference on Agribusiness and Rural Development (IConARD 2023)
|
|
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Article Number | 02009 | |
Number of page(s) | 7 | |
Section | Agricultural Economic and Business | |
DOI | https://doi.org/10.1051/e3sconf/202344402009 | |
Published online | 14 November 2023 |
Challenges in Cattle-Beef Product Supply: KLPK’s Value Creation Strategic Plan
1 Centre of Language & General Studies, Kolej Universiti Islam Perlis, Malaysia
2,3 Faculty of Business & Management Science, Kolej Universiti Islam Perlis, Malaysia
4 Kedah Corporation Plantation Group (KLPK) Sdn Bhd, Malaysia
* Corresponding author: hasrul@kuips.edu.my
The demand for cattle-beef products and livestock has kept increasing in recent years. Therefore, various national agendas have been organized to ensure that the country’s food security continues to be able to face all challenges, especially the needs of the country. Kedah Corporation Plantation Group (KLPK), a key player in the cattle-beef industry in Kedah expected to play a vital role in developing a feedlot industry in Peninsular Malaysia. Thus, this conceptual paper uses document analysis from various sources to gather data information and interview approaches in discussing on company’s supply chain strength and strategic plan for future direction. Based on the findings, the study proposed the KLPK’s blockchain approach for the company’s future digitalization way forward. This study is expected to give a comprehensive overview of the company’s constraints and strategy to succeed in the national and company agenda for the long term.
© The Authors, published by EDP Sciences, 2023
This is an Open Access article distributed under the terms of the Creative Commons Attribution License 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
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