The Contribution of Supply Chain Risk Management Towards the Performance of the Cattle Industry in the Northern Region, Malaysia

Faculty of Business and Management Science, Kolej Universiti Islam Perlis, Malaysia

^* Corresponding author: aizatmdsin@kuips.edu.my

Abstract

The cattle livestock industry faces numerous challenges, particularly concerning the supply chain. This sector is complex and diverse, presenting positive and negative implications for the future of sustainable cattle production. This study assesses the supply chain risk factor to ensure the successful performance of cattle industry in Malaysia. Furthermore, this study provides a supply chain risk management framework model for cattle industry. This study analysed qualitatively based on in-depth interview process. The participants of this study were 14 individuals included farmer, breeders, butchers, importers, and quarantine centre provider. The findings indicated that logistic risks were comparatively less detrimental to enhancing the performance of the livestock industry. This study establishes a theoretical model for cattle supply chain risk management (CSCRM), and it suggests that cattle farmers and suppliers can successfully mitigate risks in the supply chain to achieve improved outcomes.