Issue |
E3S Web Conf.
Volume 233, 2021
2020 2nd International Academic Exchange Conference on Science and Technology Innovation (IAECST 2020)
|
|
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Article Number | 01074 | |
Number of page(s) | 6 | |
Section | NESEE2020-New Energy Science and Environmental Engineering | |
DOI | https://doi.org/10.1051/e3sconf/202123301074 | |
Published online | 27 January 2021 |
Research on Promotion of Consumers’ Application of After Service in Online Shopping Based on Evolutionary Game Theory-- Introduction of Smart Contract
Shaanxi Normal University, International Business School, 710119, Xi'an
* Corresponding author: Di Lu. E-mail: ld961010@163.com
In order to research how to promote online shopping consumers’ application of after service, build an evolutionary game model of both consumers and e-stores. This paper introduces the variables of supervision and punishment, tries to introduce the smart contract as a powerful service guarantee, and analyzes the influence relationship of variables between the two players and their strategic choices. This paper analyzes the ESS of the system when the relationship among smart contract, revenue, supervision and punishment meets 8 different conditions. Finally, giving suggestions to optimize the after service in online shopping according to the results.
© The Authors, published by EDP Sciences 2021
This is an Open Access article distributed under the terms of the Creative Commons Attribution License 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
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